There’s always talk about the virtual worlds of videogames encroaching upon what we know and love/hate as reality, but EA may have missed the philosophical hypotheticals and has decided to run in a more business-y direction with the idea. Today, they announced an upcoming line of sporting goods which they will manufacture in collaboration with Toy Island. These aren’t your typical shin guards or helmets, though. First out the door are going to be tools for kids in age groups 3-6, 6-9, 9-12 meant to improve their skill and increase their fun factor.

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